Amazon India has announced a Black Friday event from November 29 to December 2. The world’s most celebrated event, Amazon India’s first-ever Black Friday event will bring you exciting deals on brands across electronics appliances, fashion and beauty categories including Apple, Samsung, Sony, Panasonic, Jean Paul, Dabur, LG, ALDO, Nike, Calvin Klein, Adidas, Tommy Hilfiger, Swarovski, and more.
Saurabh Srivastava, Vice President, Categories, Amazon India, said, “Amazon India’s Great Indian Festival 2024 was a record-breaking success that showed Indian customers’ desire for great value. Now, we are bringing Amazon’s popular shopping event Black Friday to India for the first time on Amazon.in, offering great discounts on electronics, beauty, home appliances and decor from both Indian and international brands. This is a testament to our commitment to deliver exceptional value and shopping experience to customers across all categories.”
Customers can get 10 percent instant discount with HDFC, IndusInd, BOB cards and HSBC Bank debit and credit cards and credit EMI. For the Black Friday sale, Prime members will get 5 percent cashback on all purchases using Amazon co-branded credit cards, while non-Prime members will get 3 percent cashback. Prime members can also get early access to special shopping events, including Prime Day.
Mobiles, electronics and accessories can be discounted by 40-75 percent. These include nominated products like Samsung Galaxy Buds, Amazfit Active 42mm AMOLED smart watch, Apple MacBook Air laptop and Samsung Galaxy S23 Ultra.
Home appliances will be available at up to 65 percent discount. These include Panasonic 1.5 Ton 3 Star Wi-Fi Inverter Smart Split AC, LG 7 Kg Fully-Automatic Front Load Washing Machine and Samsung 653 L Convertible 5-in-1 AI-Enabled Smart Refrigerator.
Amazon said luggage, handbags and luxury brands will be available at 40-70 per cent discounts. These include products such as Jean Paul Gaultier Le Beau Paradise Garden Unisex Liquid O De Parfum 125ml and Tommy Hilfiger Joshua 21L Black Laptop Backpack.
It is also offering deals on products like Xiaomi Smart LED TV and Amazon Sony PlayStation.
Black Friday, a US retail tradition to boost post-Diwali shopping, has cemented its place as a major e-commerce sales event in the Indian market. According to e-commerce tech firm e-commerce order volumes grew by a sharp 23 per cent compared to the 2022 Black Friday sale weekend. Sales and discounts were available both online and offline for Black Friday on November 24 and Cyber Monday immediately after.